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AI Insights · Timothy · April 2022

Top 5 Photo and Video Apps on iOS in Europe Q1 2022

In Q1 2022, Europe's top Photo and Video apps on iOS saw varied trends in downloads, revenue, and active users. Instagram and YouTube led the pack, with notable performances from CapCut, Snapchat, and Picsart.

Top 5 Photo and Video Apps on iOS in Europe Q1 2022

Throughout Q1 2022, the top Photo and Video apps on iOS in Europe demonstrated a range of performance trends in terms of downloads, revenue, and active users. Here’s a closer look at the top five apps:

Instagram experienced a dynamic quarter. Weekly revenue peaked at approximately $11K in mid-January but saw a decline towards the end of March, dropping to around $3.9K. Weekly downloads remained relatively stable, starting at roughly 880K and ending the quarter at about 664K. Active user numbers started at 67M, with a slight decline to 65M by the end of March.

YouTube: Watch, Listen, Stream showed strong revenue performance, maintaining weekly revenues between $2.7M and $2.9M, with a peak of approximately $3.1M in late February. Weekly downloads decreased from about 1.1M at the start of the quarter to around 629K by the end. Active users stayed consistently high, starting at 185M and closing the quarter at 186M.

CapCut - Video Editor saw notable fluctuations in downloads. The app started with around 418K downloads per week, reaching a peak of 717K in late February before declining to about 268K by the end of March. Active user numbers began at 2.3M and slightly decreased to 2.3M by the end of the quarter.

Snapchat had a varied quarter with weekly revenue peaking at about $4K in the last week of March. Downloads saw a gradual decline from around 513K at the start to 313K by the end of the quarter. Active users started at 54M and ended at approximately 49M.

Picsart AI Photo Video Editor generated consistent revenue, ranging from about $210K to $334K weekly. Downloads showed a downward trend, starting at approximately 321K and ending at 156K. Active users began at 3.6M and saw a decline to about 3M by the end of March.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2022